PPC Consultant Melbourne

Google Ads & Social Media Ads experts with 19+ years of experience, based in Melbourne, servicing companies Australia and Worldwide.

Expert PPC & Paid Search Services

Our strategic approach is simple: we align every campaign with your business targets, sales model, and target audience to deliver results across all major platforms.

Google Ads Consultant

As long-standing Google Partners, we stay ahead of platform shifts through rigorous annual certification and training. We analyse your account history and goals to deploy the most effective strategy, whether that’s Search, Shopping, YouTube, or AI-powered Performance Max, to drive leads, sales, and brand reach.

Meta Ads (Facebook & Instagram) Consultant

Meta ads are often misunderstood due to complex attribution and mobile user behaviour. We look past the surface metrics to understand your audience’s true buying cycle.

Other ad platforms we have assisted with include LinkedIn Ads, Bing Ads, TikTok Ads, Spotify Ads, Programmatic Ads, Reddit Ads, and Pinterest Ads.

Google Ads Consultant Melbourne
Google Ads Consultant Melbourne

PPC Tools & Expertise

To generate awesome ad campaigns, we have invested in knowledge and data, joined the Google Partners and Meta Partners programs, and have premium subscriptions to SEMrush, Answer the Public & Ubersuggest.

  • SEMRUSH Certified Agency Partner
  • Google Partner
  • Meta Business Partner
  • ahrefs Agency Partner
  • Shopify Certified Partner
  • SEMRUSH Certified Agency Partner
  • Google Partner
  • Meta Business Partner
  • ahrefs Agency Partner
  • Shopify Certified Partner

PPC Service

From strategy to execution, we offer a full spectrum of digital marketing services designed to grow your brand, engage your audience, and drive measurable results.

Google

Youtube

Linkedin

Meta

Instagram

Facebook

Reddit

Spotify

Microsoft (bing) ads

Pinterest

X

What our clients have to say

From first impression to final results, our clients trust us to deliver clarity, creativity, and consistent growth across every touchpoint

Request a free website SEO & ADS Audit

Don’t worry, you are not going onto an email list of conversion funnel! Please provide your details, we will conduct an audit and book a 30min call with you to discuss the results.

or

or

PPC Projects We Have Worked On

We are proud of the work we do.

Political Campaign Ads
royal canin logo
eq_saddlery_logo
Prestige-Surfaces-logo

PPC Service at 226 Digital

Find out about our PPC Service offering!

Is PPC right for my business?

Paid Ads can be a huge part of your marketing mix, but they should not be your only marketing investment. Paid search is the fastest way to get results. We look at the data, your current ROAS and potential ROAS before advising if they are right for you.

How much should I spend to see results?

Every industry is different, based on its competitiveness, but we have a general rule: if you are worried about spending $1,000 per month on ads, then paid advertising is not for you.

How long does it take to see results?

We have a good idea of whether your ads will work or not within 7-14 days.

Should I use Smart Bidding or Manual Bidding?

We have seen massive improvements by using smart bidding, so we tend to use smart bidding on all campaigns now. BUT, you need to have a smart, data driven approach so that you set the smart building goals correctly.

Can you explain the difference between CPC, CPM, and CPA?

CPC is cost per click, cpm is cost per 1,000 impressions and CPA is cost per acquisition.

What is the difference between PPC and SEO?

PPC is paid advertising, SEO is the optimisation of your website for organic search engine results.

Should I bid on my own brand name?

It depends on your competitor’s activity.  If your competition is bidding on your brand name, then it is VERY important to run a brand bid campaign.

How much should I spend?

How much you spend is driven by your targets and goals. Every industry is different. Please contact us and we will assess your industry, and come up with a recommendation.

How often should I change my ad creatives?

You need to change social media ads fairly regularly, every 2-4 weeks you should be adding new or editing creative.  Google is a little different, but we recommend 6 weeks.

Book A FREE Consultation with Dave today!