Content Marketing Consultant Melbourne

Content Marketing, Image, Video and Copywriting Services

Content Marketing Consultancy Service

Content marketing is any form of creative content that is delivered by your business. It can be copy on a web page, email marketing, blogs, FAQs, product pages, videos or images on your website, or posts on social media. It is a HUGE part of the marketing strategy!

To narrow this service down and make it more structured, our content marketing service offering is divided into three groups:

Website Copywriting for SEO, CRO, AI & Social:

  • Website Copy: Our philosophy is that if the page does not sell your products or services as well as your best salesperson, it needs rewriting.
  • Blogs: We research and suggest topics and produce the articles; all you need to give us is some dot points based on your expertise.
  • FAQs: We research your user behaviour and Google search trends to generate high-quality FAQs that benefit your site and your audience.

Images, Video & Posting for Social Media:

We love bringing ideas and social media platforms to life. Once we understand your brand and audience, all we need is a folder full of your brand assets, logos, fonts, colours, images, videos, etc. We’ll turn that into a content calendar that gets rolled out with no hassles!

NOTE: We are not photographers or videographers, but we have a network of people we can bring to any project.

Email Marketing Content:

Email marketing is making a strong resurgence. Now that people are glued to their phones, waiting for offers, email can be a great way to get your message out there. We tie your email marketing to your blogs, offers and social media advertising to help extend messaging and touchpoints, keeping branding and communications consistent.

Content Tools & Expertise

To help generate our content ideas, we have joined the SEMRush Partners program. We also have premium subscriptions to Answer the Public & Ubersuggest.

  • SEMRUSH Certified Agency Partner
  • Google Partner
  • Meta Business Partner
  • ahrefs Agency Partner
  • Shopify Certified Partner
  • SEMRUSH Certified Agency Partner
  • Google Partner
  • Meta Business Partner
  • ahrefs Agency Partner
  • Shopify Certified Partner

Services

From strategy to execution, we offer a full suite of content marketing services designed to grow your brand, engage your audience, and drive measurable results.

 Social Media

Video

Images

Copywriting

 Email Marketing

SEO Blogs

SEO FAQs

Stories & Reels

What our clients have to say

From first impression to final results, our clients trust us to deliver clarity, creativity, and consistent growth across every touchpoint

Request a free website SEO & ADS Audit

Don’t worry, you are not going onto an email list of conversion funnel! Please provide your details, we will conduct an audit and book a 30min call with you to discuss the results.

or

or

Content Projects We Have Worked On

We are proud of our work!

DI_Logo
Charlie_s logo
royal canin logo
Wooltara_Logo

Content Marketing Services with 226 Digital

Learn more about our Content Marketing Services

What is content marketing?

Content marketing is the communication of your brands messaging, offers, services or products, through copy, images or video, that aims to sell!

How to create a content marketing strategy?

The best way to begin creating a content marketing strategy is to clearly understand your own brand, your service or product offering and your unique selling points.  

Once you know this you must clearly understand your target audience, their demographics and the channels that they like to use. 

The content marketing strategy then works off how you want to sell, to that audience.

What is b2b content marketing

B2B content marketing is so important, because, when you are trying to generate leads for your business, you must have messaging and communications that can bring your potential customers into your business, believe in your business and services (before they have even chatted to you) and once they have made an enquiry, your followup with content marketing is the difference between getting the deal or not, and then, it helps you to maintain and grow your clients.

Why is content marketing important

Content marketing helps sell your brand at every touchpoint, especially the ones that you cannot control or see.  Content marketing helps you get found in search, it helps guide customers through the selection process before they even chat with you or become a lead. 

How does content marketing affect seo?

Content, images and videos on your web pages help you rank for target keywords, blogs, news articles and FAQ’s on your website and others, help search engines understand that you are an authority on a subject, which assists the website rankings for your target keywords and thousands of semantic and long tail keywords  – in turn, this drives more traffic to your site from search engines. 

What is content marketing strategy?

A content marketing strategy is a planned approach to your content that gets rolled out in a sequence that helps you achieve your goal!

Why content marketing is effective?

Because people hold businesses at arm’s length now, they like to do their own research on a category, product, service, company and/or brand and their people before they contact anyone.  A strong content marketing strategy can help you win at the touchpoints that you do not have yet.

How content marketing builds your business?

A strong content marketing plan can help build your business by establishing trust and a better understanding of who you are and what you offer.  Rather than just putting a website up and hoping it sells, the content will do the selling for you. 

What is content creation in digital marketing?

Digital marketing plans are nothing without content, the content marketing aspect of a digital marketing campaign is key to everything.  What copy will you use, what images, videos and sales messages will you use? All of it is content marketing. 

How content marketing drives sales?

In the “good old days” someone would call you or walk into your shop and your salesperson was your content marketing. They nurtured the lead, gave them pamphlets and information to help drive a sale.  Nowadays, people are searching on search engines, chat engines and social media and doing their own research! So, content marketing is your best salesperson. 

Book A FREE Consultation with Dave today!